The Power of Companion and Family Support Programs

Speaker: Janelle Wesloh, MBA, LADC

Watch now to hear from Janelle Wesloh, former VP of Clinical Excellence, Innovation, and Recovery Management at Hazelden Betty Ford, around the value of involving families in recovery support programs to improve patient outcomes and program adherence. Additionally, this webinar explores how this significantly impacts the business side of our organization.  

Key highlights from Ms. Wesloh’s presentation included how involved families contribute to an organization’s success, including the following: 

• Improved ROI: Engaged families act as alumni, enhancing our return on investment. 
• Increased Referrals: Satisfied family members often lead to more referrals. 
• Financial Support: Active family involvement can result in additional donations. 
• Advocacy and Feedback: Families serve as advocates and provide valuable insights for improvement. 
• Powerful Marketing: Their stories and data help strengthen our marketing efforts. 
• Performance Incentives: Family support aligns with pay-for-performance models.